Course Requirements and Evaluation
Reading
Assignments:
The reading assignments for this course are listed below. It is important that
you come to class prepared. You should complete the week’s reading assignment
prior to the start of the week (usually Monday). Failure to read the
assignments will hamper your ability to follow class discussions, and will
ultimately affect your ability to do well in the class. Some of the lectures
will follow the reading assignment fairly closely. Others may have a different
emphasis, or may include related material that is not found in the textbook.
Weekly
Assignments:
30% of your grade will be based on 10 of the 12 weekly assignments that are due
most Fridays. You need only
complete 10 of the 12 assignments!!! Friday’s assignment will be
given out in class on the previous Wednesday, and will be discussed in class on
the subsequent Monday. I’m afraid that I cannot accept late assignments, or
assignments from students who are not in class on the day they are due, unless
there is an exceptional circumstance. If you wish, you may e-mail the
assignment to me as an attachment in a MS Word or Rich Text format. If you wish
to have comments sent back to you via e-mail, indicate that desire in the text
of your message. Assignments
submitted via e-mail from students who are not in class that Friday will not be
counted!
Attendance/Participation: I expect you to attend class and
to participate in class sessions. Presentations, verbal explanation, class
exercises, and question and answer sessions greatly enhance one’s understanding
of the material. These activities take place in the classroom so your
attendance at class meetings is important. Regular attendance is not, however,
sufficient to do well in this course. Feel free to use class time to ask any
lingering questions you may have about the material. If you find something to
be difficult or confusing, chances are that other students do as well.
Optional
Assignment:
You may choose to drop your lowest weekly assignment grade by bringing in a
real-life example to share with the class one week. The example can be from an
advertising or political campaign, from the newspaper, or from another class. I
will solicit volunteers for the real-life examples on Mondays, and the examples
will be due in class on the following Wednesdays. The examples should be copied
onto overhead transparencies so that they are clearly readable by the rest of
the class.
Midterms and Final:
There will be one midterm exam, worth 30% of your grade, and
one final exam, worth 40% of your grade, on the regularly scheduled exam date.
The format for the midterm and the final will be short-essay questions and at
least two longer problems on material covered in class and in the text. The final
exam will be cumulative, though three-fourths of it will focus on material
covered after the midterm. Make-up exams will be given only under exceptional
circumstances and when the student makes arrangements with me in advance
whenever possible.
Note
that you are responsible for any missed class announcements, assignments, and
notes.